Copywriter, Developer

About Anthropic

Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

About the role

As a Copywriter, Developer at Anthropic, you will shape how our brand speaks to developers, an audience that is notoriously allergic to being marketed to and quick to spot anything that doesn't ring true. Developers who stay sharp, curious, and direct AI tools with their own judgment are the ones who will thrive, and your job is to help that idea land authentically rather than arrive as a slogan. You'll co-create a voice that developers recognize as empathetic, direct, and genuinely useful, and you'll bring that voice to every place our brand meets a developer.

In this role, you'll own the brand-led developer writing that sits between Dev Rel's technical content and pure marketing: launch narratives, campaign work, social, paid, event materials, and developer work that shows up in enterprise contexts. You'll partner closely with Dev Rel as an embedded extension of their team, co-own the developer voice and tone guide with Comms, work with Claude Code and developer marketing leadership on strategic initiatives, and sit within a developer creative pod alongside a brand designer and program manager, with our Head of Copy and Content as your craft lead.

Responsibilities

Own the developer-facing expression of brand campaigns, starting with Keep Thinking, translating brand-level ideas into writing that works across launches, social, and paid

Build the developer voice and tone guide in partnership with Comms and Dev Rel, then turn it into the templates and examples the creative team uses for developer work

Own the brand-led developer assets that sit between technical content and marketing, from event and campaign materials to developer writing in enterprise contexts

Partner daily with Dev Rel as an embedded extension of their team, complementing the technical content they own rather than duplicating it

Develop launch narratives and short-form copy that adapt expert, technical material into sharp, accurate writing developers trust

Lead copy for the developer creative pod, working side by side with brand design and program management to ship integrated work

Partner with Claude Code leadership and developer marketing leadership on strategic initiatives that shape how we show up for developers

Present work and a clear rationale for voice and craft decisions to stakeholders across Brand, Dev Rel, Comms, and marketing

Manage feedback from technical reviewers and Comms so that what ships is both accurate and within what we can say externally

Track how developer-facing work lands and use what you learn to sharpen the voice, the templates, and the work itself

You may be a good fit if you

Have 8+ years experience writing for developers or technical audiences, and a portfolio that shows both technical and brand work

Have shipped work that developers actually shared, whether in-house at a developer tools or infrastructure company or at an agency serving those clients

Have a strong, specific point of view on how brands should talk to developers, and can articulate it with examples

Can read a changelog or a docs page and explain why a developer would or wouldn't trust it

Are skilled at adapting expert material into sharp short-form copy and launch narratives without losing accuracy

Work fluidly across the full range from technical content to pure brand writing

Already use Claude or other AI models in your own writing practice and can talk concretely about how

Enjoy embedding with technical teams and treating engineers and Dev Rel as creative partners, not just reviewers

Are comfortable co-owning standards with other teams and knowing where your lane e …